It's a chilly day in midtown Manhattan, but union organizer Julian Tysh is undeterred. He's here representing Teamsters Local 814 to protest businesses that hire non-union movers. And he's not alone. 

After unfurling what looks like an inflatable mattress, he pulls the cord on a small engine, and a balloon begins to take shape: first the belly, then the claws, then the buck teeth, and finally the yellow eyes.

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